How Can a Blog Make My Site Search Engine-Friendly

Posted on 30. Jul, 2011 by in SEO 54 views

In the popular world of social media, Content is King. This includes blogs. Not only does great, regularly updated content like in blogs attract readers but Search Engines want to be friends with it as well. Since blogs that are updated regularly expand the associated website by literally giving it more pages—even daily for the motivated—there’s more for search engines like Google to find and love!

While blogs are easy to set-up and update regularly, you do need to keep in mind a few “To Dos” to make it extra search engine-friendly.

Tip #1: Making Your Blog Post URL Human-Friendly Also Makes It Search Engine Friendly

While you might, at first, think a URL like http://www.myblog.com/blog/index.php?cpath=135&CID=1300 would be readable by search engines like Google, it isn’t. Instead, search engine-friendly URLs will actually also be very human-friendly. In fact, search engines welcome URLs that have no illusions about its content like http://www.myblog.com/blog/august2011/how-to-write-for-search-engines. What’s great is most blog apps like WordPress or Blogger use the title of your blog post in the post’s URL.

Tip #2: Use Blog Post Titles That Make Sense

 

What You See Is What You Get

This, of course, brings us to one of the most useful tips for making your blog and your website search engine-friendly. Your blog post titles should not only contain your top keywords but be clear and concise as to the content of your post. By saying the honest truth, you are sure to draw in the visitors who are indeed looking for you and who will benefit not only from your products and services but also your post.

Tip #3: Don’t Skip Image Titles

Good Image Title & Caption Use

Not only will the additional pages a blog adds to your website benefit you in traffic but you shouldn’t ignore the natural contribution your image titles will have to your keyword frequency.  1 or more keywords in your image titles will make your post more keyword-relevant as well as illustrate your post idea and make it more engaging. More on this in Post #5 (link to post #5 if desired)

Tip #4: Add a Dash of Keywords for Flavor

As discussed in another post (link to Post #2 if desired), keywords will make your posts, blog, and website more search engine-friendly by making it clear what the values of your content, product, and service is immediately apparent to the visitor. Not only that, it tells the search engine this information as well, therefore ranking you when a potential customer is looking for you using these keywords.

Tip #5 Keep It Updated

Above all these steps for making your blog and as a result, your website search engine-friendly, the top tip we can leave you with is to keep posting and updating your blog because it adds more pages for search engines to index and adds more relevant content for your next customer to find.

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